Giggs’ Zero Tolerance is out now

Photo by Rio Romaine
August 18 2023

PRAISE FOR Giggs

“The Peckham rapper has become one of the UK’s most successful by sticking to his guns – and being gifted with a uniquely sensual vocal tone”

The Guardian

“Over a long and illustrious career, Giggs has always done what he wants”

NME

“Giggs built the structural foundations of UK rap”

Pitchfork

“There might be no other UK rapper like Giggs”

Crack Magazine

“Giggs has always been an artist who walks his own path”

Clash

TRACKLIST
Zero Tolerance
Mandem feat. Diddy
Spiderman
Folklore
Homage
We Nuh Fraid feat. Popcaan
Unlimited Blessings
Starlets feat. Dave East
Grow Up feat. Jadakiss
Once In A Blue
Grown Decisions feat. Jerry Green
Call On Me feat. Holy
Hallelujah feat. Lojay
By Chance feat. 21 Savage
P.A.D. (Pistols At Dawn) feat. Potter Payper
High On Life feat. Tiny Boost
Incredible Sauce feat. Dave
Shockin

Zero Tolerance is out now, buy/stream here.

Giggs has released new project, Zero Tolerance. The 18-track record, which features artists from both sides of the Atlantic – including; Popcaan, Jadakiss, 21 Savage, Potter Payper, Tiny Boost, Dave and others – is out worldwide now. LISTEN HERE.

Zero Tolerance is Giggs’ first full-length offering since 2020’s Now Or Never and sees the rapper returning to the spotlight stronger than ever with a record he’s described as an “instant classic”. The release closely follows lead single, ‘Mandem‘ featuring Diddy; a straight-up banger that unites two rap titans. Additionally, last week Giggs dropped his fifth Fire In The Booth freestyle, twelve years after first stepping up to the mic.

This month also marks the 15th anniversary of Giggs’ landmark debut album, Walk in Da Park (released 4th August 2008).  In the intervening decade and a half, Giggs has consistently distinguished himself as one of the most talented, pioneering and uncompromising British artists, and his stature and cultural importance continues to grow both at home in the UK and internationally.

Giggs has previously released five studio albums, several mixtapes, performed all over the world – including sold out hometown shows at The Roundhouse, Hammersmith Apollo and Wembley Arena – and collaborated with Drake, Ed Sheeran, Stormzy, Ghetts, Kano, Aitch, Tion Wayne, Richard Russell, 2 Chainz, Young Thug, Lily Allen, Jorja Smith, and many more.

The past seven years have been especially productive.  In 2016, Giggs independently released Landlord, which reached hit #2 in the UK Albums Chart. The following year, the rapper dropped full-length mixtape, Wamp 2 Dem, which also reached #2, and began to tour for the first time. 2019’s BIG BAD… landed at #6, and the same year Giggs received his first Brit Award nomination in the British Male Solo Artist category. In 2020, he continued his ascent with another heavyweight mixtape, Now Or Never. Throughout, Giggs maintained a healthy, near-constant presence thanks to a slew of impressive guest features.

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